Skip to content
DialCru home

Performance Intelligence

See what's working, and the calls behind it.

One dashboard for the floor: dials, reach, right-party contacts, conversion and cost per lead, for your people and AI agents. Then ask the AI Assistant for the story behind a number.

PerformanceAll campaigns · last 6 calling days

Interested

AI
847
Human
376

Connect rate

AI
26%
Human
25%

Interested per day

Sample data

Read the floor, then any one agent.

Let it play, or press anything inside to take the controls.

Dashboard

Dashboard

The floor. Days are Johannesburg local time.

PeopleAll campaignsLast 30 days, vs the previous 30 days
  • Dials

    2,874

    +2.2%· was 2,811

  • Reached a person

    35.3%

    +0.1 pts· was 35.2%

  • Right party

    22.8%

    +0.2 pts· was 22.6%

  • Conversion

    15.1%

    −0.6 pts· was 15.7%

  • Handle time

    5:44

    −0:01· was 5:45

  • Occupancy

    76%

    Handling time against logged-in hours. Healthy is 75%–85%.

Volume and reach

Dials against right-party contacts, by day.

30 Sep – 29 OctDialsRight party

Outcome mix

What agents said happened. The shape is the diagnosis.

Reached the right person

  • Interested142 · 14%
  • Not interested329 · 32%
  • Call back111 · 11%
  • Does not qualify52 · 5%
  • Do not call20 · 2%

Reached someone, unconfirmed

  • Hung up early239 · 24%
  • Call dropped60 · 6%

Reached the wrong person

  • Wrong number52 · 5%
  • Deceased9 · 1%

Agents

Agents in this view
AgentHoursDialsDials/hrReachedRPCInterestedSalesAvg talkOccupancyWonClose rateQA
27.5+43615.937.2%23.9%31245:1281%1467%88%· 14
28.041814.936.1%23.0%24174:5678%1063%84%· 13
26.5+40915.436.4%22.7%22154:4879%960%83%· 12
27.041015.235.1%22.2%20135:0176%758%79%· 12
26.040115.434.9%22.2%17114:3474%550%72%· 11
25.538815.235.3%22.9%15104:2873%556%68%· 11
28.5+41214.531.8%22.3%1394:0168%338%61%· 10
Interactive demo · sample data

The whole floor over the last 30 days against the previous 30: volume, reach, the outcome mix and every agent side by side. Narrow it to one agent with the Agent filter.

The dashboard

The numbers a floor runs on.

Pick the dates, then narrow to people or AI agents, one agent or one campaign. Agents see their own calls; managers see the floor.

  • Volume and reach

    • Dials
    • Line answered
    • Reached a person
    • Right-party contacts
  • Results and cost

    • Conversion and leads handed on
    • Close rate and revenue, from your CRM's lead results
    • Spend, cost per lead and cost per sale
  • Time on the floor

    • Handle time
    • Occupancy
    • Logged-in hours
  • Breakdowns

    • Reach by weekday and hour
    • The outcome mix
    • Every agent and campaign side by side
    • Export the agent breakdown to CSV

Quality beside the numbers

See how the calls were handled, not just how many.

A high conversion rate means less if the calls behind it break the script. Read results and quality together, then open the calls that explain the difference.

  • QA scores beside each agent on the dashboard
  • The floor's average, coverage and auto-fails
  • AI and manager scores side by side, by criterion and by agent
  • QA scores for the same dates and agent, one click away
AI-assisted
03:12

72 / 100

1 critical failureHuman review

Critical: recording notice not detected

Evidence · 00:00:09 · “…calling about your renewal. Is now a good time?”

Sample data

AI Assistant

Ask for the report. Then schedule it.

Ask in plain words for yesterday's results or tomorrow's plan. Answers come with a chart, a table and the sources behind the figures, and a saved question can arrive every morning.

Yesterday’s performance

Assistant
Interactive demo · sample data

Ask in plain words. The answer comes with a chart, a table and the sources behind the figures.

Meet the AI Assistant

Continuous improvementDeveloping

Your operation should get smarter with every conversation.

DialCru helps you learn from call histories, outcomes, transcripts and QA evaluations. Identify patterns, review recommendations and test changes before applying them more broadly.

  1. 01

    Calls

    Human and AI calls produce outcomes, transcripts and QA evaluations.

  2. 02(by the Assistant)

    AI analysis

    The Assistant looks for patterns across campaigns, agents and conversations.

  3. 03(by the Assistant)

    Recommendations

    It suggests script, timing or coaching changes, with the evidence behind them.

  4. 04

    Testing and approval

    You review a change, test it where supported and approve it before it goes further.

  5. 05

    Better campaigns

    Measure the result and carry what you learn into the next campaign.

Each cycle starts from the results of the last.

Feedback-driven optimisation is developing, with automated learning capabilities expanding over time. Changes to production scripts and AI behaviour remain subject to validation and approval.

Questions

Frequently asked questions.

Can we export the numbers?

Yes. The dashboard exports its agent breakdown to CSV, and QA results and usage have their own exports. For anything else, ask the Assistant.

Can I schedule AI reports?

Yes. Save a question, then schedule it: the Assistant runs it on your schedule and sends the answer to the destinations you choose. We can walk through the delivery options in your demo.

What information can the Assistant work with?

The operational data in your DialCru workspace: calls and available transcripts, contacts and your do-not-call list, campaigns, people and AI agents, scripts, QA evaluations, webhook and API activity, and usage and credit.

How is DialCru priced?

The platform is R1,950 a month and each active agent R399 a month, excluding VAT. Voice AI, QA, telephony and any additional services are billed on usage or quoted, and confirmed in your proposal.

Your next-generation call centre is already within reach.

You don’t need to replace every agent, rebuild your business or commit to another expensive operating model. Start with your existing team. Introduce Voice AI where it makes sense. Add human capacity when you need it.

More control · More intelligence · More flexibility